With Jamaica having welcomed 1.1 million cruise passengers since the start of the year, the 2024/2025 cruise tourism season got off to a strong ...
source https://www.breakingtravelnews.com/news/article/2024-25-cruise-tourism-season-starts-with-a-bang-bartlett/
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Market Madness
Marketing in Montego Bay is chaotic and poorly coordinated, with stakeholders pushing conflicting messages, leading to a fragmented city brand and missed economic potential—essentially “mayhem” instead of a clear, unified strategy.
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