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Market Madness

Marketing in Montego Bay is chaotic and poorly coordinated, with stakeholders pushing conflicting messages, leading to a fragmented city brand and missed economic potential—essentially “mayhem” instead of a clear, unified strategy.

Showing posts with label garvey. Show all posts
Showing posts with label garvey. Show all posts

Tuesday, December 30, 2014

The Cup of Life!

The Montegonian Proposal

The C.U.P. of Life


"My Father, if it is possible, let this cup pass from Me; yet not as I will, but as You will."

Matthew 26:39
"Thou preparest a table before me in the presence of mine enemies: thou anointest my head with oil; my cup runneth over."

Psalms 23
"Life is, Sheer passion , You have to fill, The cup with love, In order to live, You have to fight/struggle, A heart to win."

Ricky Martin- English Translation of “La Copa de la Vida”
“The deeper that sorrow carves into your being the more joy you can contain. Is not the cup that holds your wine the very cup that was burned in the potter's oven?”

Kahlil Gibran
 “At the third cup, wine drinks the man”

 Hokekyo Sho

I have a proposition for my future MP, my councillor, my community. A CUP… what kind of cup you might ask! Well the Community Upliftment Program. Well it is the propositional brainchild of the Montegonian no doubt, but what it needs is political will, community spirit and probably some financing.

An Argument for Community Development

Welcome to a 21st century in which many cities, in many countries, link the revitalization of the central business district and renovation and improvement of houses or districts so that it conforms to middle-class taste of residential neighbourhoods to earlier community development initiatives. In this day and age it is undoubtable that we need policies based construction and more on renovation and investment, and today these new kinds of policies are an integral part of many local governments worldwide, often combined with small and big business incentives.

Community development seeks to give power to individuals and groups of people by providing these groups with the skills, proficiency and expertise they require to make and cause change in their own communities. These skills are often focused around building political power through the formation of large social groups working for a common plan. Community developers have to understand both how to work with individuals and how to change and elevate communities' positions within the context of larger social institutions and society.

Essentialy community development is the process of developing active and sustainable communities based on social justice and mutual respect. It is about influencing power structures to remove the barriers that prevent people from participating in the issues that affect their lives. Community Development expresses values of fairness, equality, accountability, opportunity, choice, participation, mutuality, reciprocity and continuous learning. Educating, enabling and empowering are at the core of Community Development.

Several angles can be taken to initiate community development including: Community economic development, Community capacity building, Social capital formation, Political participatory development, Ecologically sustainable development, Asset-based community development, Faith-based community development.

The proposed CUP, community upliftment program, would be a two pronged approach to developing communities, one, on the macro level and the other being the micro level. This is to say that they need to address issues that affect the community as whole and their position in the bigger scheme and order of things, and next to address the community on an individual and family level, the level of familiarity which exists in the common community family. Cup I believe needs to be and is designed to address the peculiarities of Montegonian families and communities.

CUP: The Macro Plan


1. Economic Opportunity - including job creation within the community and throughout the region, entrepreneurial initiatives, small business expansion, and training for jobs that offer upward mobility. Training that includes life skills training, things like “making technology work for you” “some office procedure” “home economics: budgeting” “shopkeeping math and accounting” “some fundamental nutrition” “Spanish: lite or beginners or simply basic conversation” “Computer training that offers more than just word processing but, teaches that and offers optional diversification, like intro to digital music, or graphic design, or music engineering, and the range of other directions computer can take you.”

2. Sustainable Community Development - to advance the creation of livable and vibrant communities through comprehensive approaches that coordinate economic (FUND RAISERS- new and innovative ones, not ticket sale or conventional dance), physical, environmental (gardens, parks and community monuments), community, and human development ( help families through hurdles like education and home making and developing);

3. Community-Based Partnerships - involving participation of all segments of the community, including the political and governmental leadership, community groups, health and social service groups, environmental groups, religious organizations, the private and nonprofit sectors, centers of learning, other community institutions, concerned citizens and low-income residents. We need to move away from the constant one shot solo projects and find ways to incorporate everybody who is doing something in what we are doing;

4. Strategic Vision for Change - which identifies what the community will become and develops a strategic map for revitalization.

CUP: The Micro Approach

1. Community Week – It is full time we initiated a system where each community has a week for itself. A week of festivity and commemoration of their existence and history. There can be a memories day, where everybody carries out their old pictures, video footage, any big dance that made it to DVD etc, if you have cell phone clips or whatever,  to be displayed and everybody can reminisce, and this way the generations can mix and mingle and pass on stories of yesteryear etc. There can be a big Sunday dinner, a Friday dance, a memorial for all those passed. I wouldn’t be averse to a Church service day where most people go to church and commune or whatever and Muslim similarly and a Rasta event etc.

2. Change for change – In order to finance things like back to school and kiddies treats etc, set up a bar and shopkeeper program where people contribute change in order to secure a set amount of exercise books or pencils and things like that for generation next.

3. Orchard and Garden Program –A system to access idle lands in areas to be planted up with fruit trees and such, to ease the burdens of GCT, save us from dry goods and diabetes, nutrition needs, and rescue the little air and ozone we have left.

4. Naming and Mapping – The proper naming and mapping out of communities, and naming of streets, so that people can actually feel like they live somewhere, instead of in hell with names like hmmm dead man alley, Afghanistan, Bagdad, Gaza, Tel Aviv, Vietnam, Blood Lane, Piss Lane, Corn Corner and you get the picture. We need to resolve the psychological impact of feeling like you don’t live anywhere, especially when you and a million people share the same address, which is usually the most popular main road in your community.

5. Sports Outlets- Do I need to explain how critical sports are? Well hmmm other than finding things to do for idle hands before the devil, well it hones natural talent, potential financial rewards, keeps young minds away from guns, avenues to release sexual energy instead of making unwanted babies etc.

Well that is my proposition folks, maybe someone actually uses it.

yannickpessoa@yahoo.com

Sunday, March 16, 2014

Montego Bay - City of Tomorrow: Building a Sustainable City

Sun. Soil. Soul. Society.

The Schematics for a Sustainable City: The Montego Bay Ecopolis


We are losing connection with the soil. We need to understand the connection between soil, soul and society and drop ego in favour of eco!~Satish Kumar
"A developed country is not a place where the poor have cars, it's where the rich ride public transportation."~ Gustavo Petro (Mayor of Bogotá, Colombia)
The social big bang that was the start of the 21 century saw the acceleration of the pace of human life beyond anything people of previous centuries could have imagined. Today there is a crisis of haste and of a lack of hospitality in the world and its cities.

The tourist capital Montego Bay, is a typical 2nd city: vast, pulsating, noisy and full of smoke and exhaust fumes. But it is atypical in many many ways. A beautiful city couched and cocooned in a bay... city by the sea, tourist hub, cultural hub, growing, strategically located in the Caribbean, resting on an energy lay line, cultural axis, business crux of the west... in many ways too, Montego Bay is the apotheosis of urban and rural life: rustic yet metropolitan and cosmopolitan, "country-fy and farrin-ish!" "If yuh naah mean'

This is the setting in which new building concepts, IT solutions, the Freezone's continued expansion, the Indigenous Rastafari Village, Academia in the form of Utech West and UWI western Campus, lifestyle solutions, energy concepts, a new Caribbean ecological, local, indigenous way of life can emerge: a new and re-newed peoples, with new objectives, new domiciles and modus operandi. A mode of operation that can save energy as well as avert looming oil and energy crises (research Peak Oil), cut pollution, solve food security issues and make living in the city, this city, our city a more pleasant experience, culturally, aesthetically, intellectually, socially and otherwise.

After seeing several conferences and conventions on alternative energy being held in Montego Bay, we can realize sustainability and sustainable development are becoming a little more than just buzzwords, maybe they are actually manifesting... actualizing as it were, possibly as a response to poverty, inflation, awakening consciousnesses to the social crises ahead. But what is sustainability and sustainable development?

Wikipedia defines: Sustainable development as "an organizing principle for human life on a finite planet. It posits a desirable future state for human societies in which living conditions and resource-use meet human needs without undermining the sustainability of natural systems and the environment, so that future generations may also meet their needs."

Achieving sustainability is not that far-fetched as our neighbours, Cuba according to data presented to the United Nations, was the only nation in the world in 2006 that met the World Wide Fund for Nature's definition of sustainable development, with an ecological footprint of less than 1.8 hectares per capita, 1.5 hectares, and a Human Development Index of over 0.8, 0.855.


Investigating MoBay's space development cross the span of quarter century, one realizes the explanation behind this transformation. Walking down Church Street to see the St. James church history. Owing to the lack of to cheap and accessible housing solutions, residents, denizens and citizens "unofficially" settle and squat in and near the center of MoBay. They could live in better places out of town, but instead suffer a significant loss in revenue since the trip to downtown by taxi is very expensive compounded by the lack of a robust and diversified public transport system. In MoBay, both middle-class families residing in settlement or "scheme" houses in the suburbs, as well as those upper-class families whose homes are within gated communities travel to downtown by taxi or private vehicle. We can see that development of the city has been ad-hoc and in sporadic growth spurts, with no great over arching vision that spans decades or centuries, just the whim and will of whichever political directorate. So how do we dream a dream of betterment and better development.


GREEN DREAMS

The dream of a green Eden like future has been long in the minds of Rastafari elders and a part of the Rastafari ethos and cosmology since its inception. The green Eden seems also a part of the basic religious or spiritual memory of mankind. The promise of a green future brings forward the hope of halting and altering the weathered gray concrete of the streets and lanes and the crumbling down brown blocks of downtown into a lush and beautiful garden mixing steel towers and tree-filled parks teeming with life.

The Dream is of a Montegonian Ecopolis calling out to us from the future, where the Montego River will be a blue river filled with sail boats meets and greeting the rainbow of colors of humanity walking in the middle of farm stalls and kiosks,  whilst craft shops of citizens whose work reflect the rich variety of its population. A Montegonian Ecopolis with a vibrant populace, where the citizenry once again takes back the design of their city and model their neighborhoods, schools, businesses,  civic organizations, and communities of potential and creative imagination, of multi-cultural customs and traditions, and of love and tolerance.


Finding the resources to build a city beyond fear and intolerance, beyond mistrust and prejudice  The hope of a Montegonian Ecopolis shines like a beacon of hope to its neighboring cities in the island and cities across the Caribbean, casting a light to the state, the nation, the region and the world symbolizing the dawn of a new day in our relations with ourselves, with others and with our environment. In a space where men and women and children of all colors and ethnic traditions build that new city brick by brick and block by block, the promise of yesteryear's Montego Bay and the realities of the present meet the possibilities of the future.



In this new and grand ecological vision of Montego Bay, a baby can smile and a flower can grow uncompromised, where human potential and the human spirit thrives and blossoms. A habitable place free of molestation and frustration. There are solar generators quietly hum, producing power to run machines and to light homes. Where eco-farmers grow food and sustainable fishermen catch fish to feed its populations and to sell their surplus to a wider market. There will be the new professionals and specialists and workers of the new information and sharing economy who are educated in the requirements of the increasingly decentralized workplace of the new millennium. Where, the plenitude of cultural traditions of racial and ethnic sub-communities mutually enrich one another in a new ecology of diverse popular culture spanning street theater and alternative film and Internet entertainment and ever multiplying digital television stations produced locally and around the world. Where, local citizens meet and petition their representatives in person, on the Web, or in public squares, pressing their demands and dissatisfactions in every forum and thus restoring some the closeness and intimacy of old-style town democracy.
The Montego Bay Ecopolis is both far away and very near. It is a place we can call home, if we make it so, if we vision it so, if we dream it so.


CITIES AROUND THE WORLD

Local governments worldwide are working to protect the environment. The concept that is green cities aims to reduce energy usage and the various forms of pollution in new and creative ways. Such efforts by city governments not only help reverse the effects of climate change. They also help governments save large amounts of money on energy costs. And, cities that are leaders in this green movement set a good example to their citizens about the importance of environmental issues.


  A new approach to the planning of cities and calls for the various professions which play a part in the process of urban renewal – city planners, architects and regeneration consultants – to be bound by new institutions and a collective commitment to the better design of cities. to harness principles of liveability and diversity in the way urban space is designed and managed.

A few points on what needs to be engendered in the Eco-Mobay:
Quality architecture and urban design

  • Emphasis on beauty, aesthetics, human comfort, and creating a sense of place; 
  • Special placement of civic uses and sites within community. 
  • Human scale architecture: beautiful surroundings nourish the human spirit
Smart transportation
  • A network of high-quality roads connecting cities, towns, and neighborhoods together
  • Pedestrian-friendly design that encourages a greater use of bicycles, rollerblades, scooters, and walking as daily transportation

Sustainability

  • Minimal environmental impact of development and its operations
  • Eco-friendly technologies, respect for ecology and value of natural systems
  • Energy efficiency
  • Less use of finite fuels
  • More local production
  • More walking, less driving

It time we emphasize Montego Bay as one community, an eco-community in the heart of future planning rather than short-term commercialism dictated by the quick take-up of leases. It is time to value the input of the community in participatory planning structures; this MUST be another core ideal of the modern-day city. Also we need to examine and to stress the "psychogeographic" significance of our surroundings. This analysis dictates that there is a direct correlation between the quality of the public realm and the actions of the individual, with its attendant ramifications for other aspects of social policy. 


This vision of an eco city, and eco-Mobay is aimed at those who wish to listen to the rhythm of their own lives,and possibly adjust it.”


Check Out this Amazing Video!
The Dream of The Montego Bay Ecopolis has already begun to spring to life: Check out this link! 

Friday, May 17, 2013

Montegonian Editorial Exclusive: Jamaica, Black Leadership and the Future!


It's been almost one year since Jamaica 50 and sometimes I wonder have we forgotten who we are as a people and has the media forgotten who we are! 

There was a time when PanAfricanism was ripe in the island, with the likes of Walter Rodney and Rastafari played a role as the memory of the people, when people remembered their Africaness. There was a time when Michael Manley was in dialogue with Kwame Nkruma and Julius Nyrere. 

Oh come on, for goodness sake! We were a people that inspired Haile Selassie to come here, a man so revered he was on the cover of Time several times and featured in the national geographic and is even spoken of highly still today in modern literature such as Robert Greene's Strategies of War and Laws of Power, as well as Wings to Freedom by and Indian Yogi named Yogiraj Gurunath Siddhanath. Jamaicans are a people that inspired Nelson Mandela to come here. We produced Marcus Garvey one of the greatest black icons and PanAfricanist of all times. We produced Bob Marley who not only the world loved but Africans.

So why is it then that as Africa is now being looted and plundered by Europe and America, commercially colonized by China with a renewed 21st century thrust... Why is no one speaking out about it? Europeans are streaming into northwest Africa en masse, the huge U.S. airlift capacity may soon be necessary to keep the “Crusaders” supplied and the military industrial complex oiled and firing. African militaries are being cobbled to do the Caucasian’s bidding. 

The U.S. has almost practically establish a Somalia-like operation on the near side of Africa – with Americans at the helm. A sentiment echoed by even republican politician in the states Ron Paul who said "U.S. Action in Mali is Another Undeclared War".

All this while in America itself under the Obama administration the plight of Black Americans has worsened:  A recent interview on MSNBC’s “Meet the Press,” NAACP CEO and president, Ben Jealous, told the show’s host that black Americans “are doing far worse” than when President Obama first took office. “The country’s back to pretty much where it was when this president started,” Jealous told show host David Gregory. “White people in this country are doing a bit better. Black people are doing far worse.”  Dr. Julianne Malveaux of Your Black World recently wrote that the Obama Administration needs to speak out more about existing racial disparities and persistent problems in black unemployment.

The Black Diaspora has seen the US elect thousands of African American local and state officials and re-elect the first black president. But Obama seems to have proven just a symbol, symbolic and nothing more. Nothing real, nothing substantial, nothing progressive as it pertains to the plight of blacks.

The media is slow and unwilling to note that our black leaders are dithering. Floundering. Flailing... failing and falling even. Symbolism supersedes the fact that black leadership has few or no victories to boast for the seventies, the eighties, the nineties or the new century, apart from their own illustrious careers. 

No black leader is man enough to speak to or look at the fact that the war on drugs and the prison state sprung up in north America. The symbol of Obama over rides the fact that black unemployment remains at record levels, that US wages have not risen in thirty years and that the first black president apparently forgot his campaign promise to raise the minimum wage to $9.50 an hour almost as soon as he made it. And what has been done for the Caribbean? Nothing. He continues an illegal international embargo on Cuba, he continues Gitmo torture in our territory, and turned down our request to exonerate Jamaica's hero and Rastafari Icon Marcus Garvey. 

Obama seems a symbol used to nullify and quiet the analytic black mind and voice. "Nigger shut up we got a black president now!" 1 black President... and 10 million  black persons still suffering. And let us not examine his neglect of his black family in Kenya, or his brother that lives in a Shanty Town.

Who in Jamaica or the media is willing to look past the fact that he is JUST a black president and willing to examine the fact that the black role model president conducts weekly “Terror Tuesday” meetings in the White House basement at which he dispatches drones to murder and special forces to kidnap and torture in Pakistan, Yemen, Somalia and across the African continent. It matters not at all that the First Lady is a poster girl for Wal-Mart, attacking child weight, rather than bolstering education, that the Department of Justice prosecutes whistle blowers instead of war criminals, or that black military and diplomats like Susan Rice are up to their armpits in African blood.

The black political class at home and abroad is utterly self-interested. It cannot begin to mobilize black communities to demand higher wages, a massive jobs program to relieve unemployment, a new paradigm of urban economic development that isn't just moving poor people out of neighborhoods and richer ones in. It seems our egotistical black intelligentsia can't begin to make these things happen because foisting itself and its own advancement off as “representing” the black oppressed masses is the beginning and the end of who they are and what they do. They are not truly about the black diaspora and its plight, they do not truly care to ease the existential condition of his brothers, neighbours and friends.

For them, the election and and re-election of Barack Obama is the end of black history. The be all and end all of our history. Addressing black unemployment, pervasive economic injustice, opposing the neo-liberal,capitalist, globalist, transnational agenda of privatization and austerity put forth not just by the black president, but by an entire layer of black thinkers are, in their language not pragmatic or “realistic.”

So if our black leaders have anything to say about it, more years of Barack Obama means more years of black silence and irrelevance on the issues that matter most to our communities; on jobs and economic injustice. It means black leadership will wring its hands and do nothing as American federal policies drive the militarization of Africa. Our politicians will continue to philander and spinelessly acquiesce to whatever old might Uncle Sam says, we will genuflect at his very whim. We will not be the bold humans, bold leaders that stood down injustice and untruths in the past we will be the bandwagonists of a new age much to our demise!