... of Jamaica Broilers Group and Peter Melhado of the ICD Group. “These ... of Montego Bay's largest beaches, and opened it as Sandals Montego Bay.
source https://www.guardian.co.tt/business/sandals-appoints-gervase-to-board-6.2.2185142.2d362977c4
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Market Madness
Marketing in Montego Bay is chaotic and poorly coordinated, with stakeholders pushing conflicting messages, leading to a fragmented city brand and missed economic potential—essentially “mayhem” instead of a clear, unified strategy.
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