This year's event, held in Montego Bay, Jamaica, from May 20-23, 2024, has been hailed as one of the most successful in the history of CTM, reflecting ...
source https://sflcn.com/record-breaking-attendance-at-caribbean-travel-marketplace-2024-highlights-the-regions-growing-tourism-sector/
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Market Madness
Marketing in Montego Bay is chaotic and poorly coordinated, with stakeholders pushing conflicting messages, leading to a fragmented city brand and missed economic potential—essentially “mayhem” instead of a clear, unified strategy.
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