London to Montego Bay: Commencing from December 1, the new European airline, Norse Atlantic Airways, will initiate nonstop flights connecting London, ...
source https://www.caribbeannationalweekly.com/travel/jamaicas-tourism-thrives-amidst-inaugural-nonstop-flights/
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Market Madness
Marketing in Montego Bay is chaotic and poorly coordinated, with stakeholders pushing conflicting messages, leading to a fragmented city brand and missed economic potential—essentially “mayhem” instead of a clear, unified strategy.
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