The Caribbean Hotel and Tourism Association's (CHTA) Caribbean Travel Marketplace will take place in Montego Bay on May 20-22, 2024.
source https://www.travelpulse.com/news/destinations/jamaica-to-host-42nd-caribbean-travel-marketplace
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Market Madness
Marketing in Montego Bay is chaotic and poorly coordinated, with stakeholders pushing conflicting messages, leading to a fragmented city brand and missed economic potential—essentially “mayhem” instead of a clear, unified strategy.
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