Montego Bay, Jamaica. Lounge chairs and catamarans sit empty and unused on a cloudy day at the beach at. Source: Heather Paul / Getty.
source https://madamenoire.com/1315313/7-honeymoon-destinations-that-are-still-affordable/
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Market Madness
Marketing in Montego Bay is chaotic and poorly coordinated, with stakeholders pushing conflicting messages, leading to a fragmented city brand and missed economic potential—essentially “mayhem” instead of a clear, unified strategy.
Monday, May 23, 2022
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