Other ports such as Montego Bay did not open until December 1, when Carnival Glory called here for the first time since March 2020.
source https://www.cruisehive.com/jamaica-tourism-officials-think-cdc-advisory-may-not-last-long/63101
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Market Madness
Marketing in Montego Bay is chaotic and poorly coordinated, with stakeholders pushing conflicting messages, leading to a fragmented city brand and missed economic potential—essentially “mayhem” instead of a clear, unified strategy.
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