Visitors arrive at Sangster International Airport in Montego Bay, St James, on December 15, the beginning of the winter tourist season.
source https://jamaica-gleaner.com/article/commentary/20211231/editorial-keep-covid-19-data-transparent
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Market Madness
Marketing in Montego Bay is chaotic and poorly coordinated, with stakeholders pushing conflicting messages, leading to a fragmented city brand and missed economic potential—essentially “mayhem” instead of a clear, unified strategy.
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